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Shydi Cookie Policy

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COOKIE AND INTEREST-BASED ADVERTISING POLICY

 

This policy outlines what cookies and similar tracking technologies our websites use, how we use them, and information on how to opt out of these cookies if you wish to do so.

 

 CONTENTS

  1. What are cookies?

  2. Why do we use them?

  3. What cookies do we use?

  4. Opting out of cookies

 

WHAT ARE COOKIES?

 

Cookies and similar tracking technologies, such as tags, scripts, and beacons, are small pieces of code (referred to as cookies hereafter) that are stored on a device (computer, mobile phone, tablet, etc.) and enable a website can "personalize" itself to users by remembering information about the user's visit to the website. We also use cookies within emails we may send.

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Cookies are used to collect information, where available, about your device, your IP address, operating system and browser type, and how you have interacted with our websites.

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While cookies are used to identify users and devices, they only ever collect non-personal information such as IP addresses and device IDs. If the data cookies collect are ever merged with any other information with which you have provided us, such as email addresses, these are anonymized in such a way that identification with actual people is impossible.

 

WHY DO WE USE THEM?

 

SHẎDI HOLDINGS ENTERPRISE, LLC. use cookies to:

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  • Store any preferences you have made and display content to you in a more personalized way

  • Evaluate our websites' advertising and promotional effectiveness

  • Gain insight into the nature of our audience so we can tailor our content accordingly

  • Provide interest-based advertising on our websites and on other websites which are tailored to your interests and preferences

 

We have a legitimate interest to use cookies so that we can show you adverts we believe you might be interested in, control the number of times you see an advert, and measure the effectiveness of a campaign. We advertise on our site and in our newsletters to help keep the content free for our audiences. We will always make sure our websites contain clear and easy-to-find information about our cookies.

 

 WHAT TYPES OF COOKIES DO WE USE?

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  • Per-session cookies - We only use these while you are visiting our website and they are deleted when you leave. They remember you as you move between pages, for example recording the items you add to an online cart. They also help maintain security.

  • Persistent cookies - These cookies stay on your computer until they expire or are deleted. We set automatic deletion dates so that we don't keep your information for longer than we need to.

  • First and third-party cookies – Whether a cookie is ‘first’ or ‘third’ party refers to the website or domain placing the cookie. First-party cookies in basic terms are cookies set by a website visited by the user - the website displayed in the URL window. Third-party cookies are cookies that are set by a domain other than the one being visited by the user. If a user visits a website and a separate company sets a cookie through that website, this would be a third-party cookie.

 

Below is a full list of all of the different third-party cookies that we use:

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COOKIE                  TYPE                    DESCRIPTION

 

Google                                                                 Google (www.google.com) operates the Google Display Network: a collection of millions of websites and mobile applications that are powered by display advertising, including many Google services like YouTube. Google also operates 

Analytics,                         Site Analytics               the DoubleClick digital advertising platform: the ad technology foundation to create, transact, and manage digital advertising for the world’s buyers, creators, and sellers. The DoubleClick platform includes the DoubleClick

Google AdSense             (Google                        Advertising Exchange and DoubleClick Bid Manager. To learn more about how Google collects and uses the information for online advertising, please visit: http://www.google.com/intl/en/privacy.html

DoubleClick                      Analytics) 

 

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Facebook Pixel               Advertising                   SHẎDI uses Facebook technologies such as the Facebook Pixel to show you interest-based marketing content from our brand. Data collected by the Facebook Pixel may also be anonymized and used in aggregate to help improve the                                                                                  quality and effectiveness of our websites and marketing efforts. You can find out more about Facebook Advertising and manage your Facebook Advertising settings or opt-out of Facebook interest-based advertising               

                                                                            at https://www.facebook.com/ads/about/

 

Facebook                       Social media                Facebook Developers is a social media platform that allows users to create Social Plugins, Graph APIs, and Social Channels, enabling websites to provide engaging social experiences to their                                   

Messenger                                                           users. https://www.facebook.com/about/privacy/

 

Twitter Share Button      Social media                  When you create or log in to an account on http://www.twitter.com cookies are stored on your computer to remain logged in to your Twitter account when visiting http://www.twitter.com again. The Twitter Share Button used on our                                                                                             Website is hosted by http://www.twitter.com, and your browser sends this cookie data to Twitter when creating the button inside your browser. This data is used by Twitter to associate the Twitter Share Button with your Twitter account. 

                                                                              Please note that this data is not accessible to us and is not sent to us by Twitter. More information about this cookie and Twitter's Privacy Policy can be found at http://www.twitter.com/privacy

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Pinterest                         Social media                 Pinterest lets you organize and share all the things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes. http://pinterest.com/about/privacy/

      

Hotjar                              Site Analytics                Hotjar is a new all-in-one Analysis and Feedback tool that reveals the online behavior and feedback of a website's visitors. http://www.hotjar.com/privacy

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Shoelace                        Advertising                     Shoelace is advanced retargeting software to show you interest-based marketing content from our brand based on what you may have viewed or added to your cart while shopping or browsing our website. You can learn more about                                                                                      their  privacy policy here: https://shoelace.com/privacy-terms-service/

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460                                 Online Shopping            Turns Instagram content and customer photos of products into shoppable galleries for an online store, emails, blog, and ad campaigns. View their privacy policy here: https://foursixty.com/460/privacy

 

OPTING OUT OF COOKIES

 

We provide you with a choice over the use of cookies as described in this policy.

Please also note that after applying these settings, you will continue to receive advertising, although it may not be tailored to your likely interests using information collected from cookies and similar technologies on your device.

 

FIRST PARTY COOKIES.

 

If you'd rather we didn't use cookies when you visit us, click here for information on how to configure your browser settings to reject cookies. Please note that disabling these types of cookies won’t turn off advertising on our websites, and the advertising you see may be less relevant to you.


 

THIRD-PARTY COOKIES.

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If you would like to opt out of third-party cookies, here are some options:

  • If you would like to opt-out of receiving personalized ads from third-party advertisers and ad networks who are members of the Network Advertising Initiative (NAI), or who follow the Digital Advertising Alliance’s (DAA) Self-Regulatory Principles for Online Behavioral Advertising, you can by visiting the opt-out pages on the NAI website and DAA website or click here to opt-out.

  • Google provides a suite of tools to control its cookies:

    • Google Analytics, which is a tool used to track and report website traffic, provides an out-out browser add-on that can be downloaded. here

    • Google Safety Centre has a tool where you can control the ads you see on Google and the data used to serve ads to you. It can be found here.

  • If you wish to block other cookies, including those being served by companies that are not part of the NAI or the DAA you can use the browser-level cookie controls described below.

 

BROWSER-LEVEL COOKIE CONTROLS

 

Most browsers allow you to manage cookie settings. These settings can usually be found in the ‘Settings’, ‘Options’ or ‘Preferences’ menu of your browser. The links below are provided to help you find the settings for some common browsers.

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